KOEMAP Market feedback analysis

Market feedback analysis for automotive manufacturers

Read the world's review videos
by vehicle part and by country.

Choose a model, the countries you care about and the parts you own. KOEMAP lines up what reviewers and viewers around the world actually said, with the evidence attached.

Finding foreign-language review videos, watching them and summarising them by hand is slow, and the detail is lost. KOEMAP keeps it: who said it, at which second, about which part, and in their own words.

Talk to us Write to us by email. We are happy to walk you through a live demo online.

What KOEMAP does

Find the videos, count the opinions, check the source. All three in one place.

01

Thorough search, fewer blind spots

For every target country we search under the local model names and spelling variants, then sort candidates into reviews, news and advertising. What was searched and what was set aside stays on screen, so the coverage of a study can be explained afterwards.

02

Weighted totals by part and by country

Opinions are grouped by vehicle part (system, assembly, component) and by country, and ranked two ways: by number of mentions and by audience reached. The weighting formula and the per-video weight table are always shown and included in the CSV, so you can recalculate the same result yourself.

03

Every quote goes back to the second

Each mention carries the video, the timestamp, the quote in its original language and a still frame from that moment. Click a line and you are at the second where it was said. When nobody talked about a part, KOEMAP says so plainly instead of inventing a finding.

How a study runs

From picking the model to sharing the result, the screen guides each step.

  1. Pick model and countriesKOEMAP proposes the local names; you just confirm them.
  2. Review the candidatesTick the videos you want included in the analysis.
  3. Collect and structureTranscription, translation, mapping to parts and frame capture run automatically.
  4. Read and shareRead by part and country, then export to PowerPoint, Excel or CSV.

Who it is for

Licensed per department.

Typical users

  • Product planning teams deciding where to aim the next model
  • Design engineers who need country-by-country feedback on their own parts
  • Quality and marketing teams tracking market reaction with evidence

Built for corporate use

  • Data separated per department tenant
  • Role-based permissions and an audit trail of operations
  • Visible usage, with limits that hold
  • Export to PowerPoint, Excel and CSV

Get in touch

Tell us the model and the countries you have in mind and we will show you, on the real screens, what the result looks like. Questions and quotation requests are welcome by email.

masataka.mayuzumi@gembashift.com